Burger King is using a mouldy Whopper in its new advertising campaign for its signature burger. The television ads running in Europe and the US begin with someone making a fresh burger to the sound of Dinah Washington's song What Difference A Day Makes, and then uses a time-lapse showing it rotting over 34 days.
The fast food chain says the campaign is highlighting its decision to remove man-made preservatives from the product. In a tweet, Burger King said, "The beauty of real food is that it gets ugly." The Whopper is topped with onions, lettuce, tomato, mayonnaise and pickles, all of which will contain no man-made preservatives. The firm, based in Miami, Florida, said it has removed them from the Whopper in several European countries including France, Sweden and Spain and around 400 of its 7,346 US restaurants. It plans to get rid of preservatives from the burger served in all of its restaurants this year.
By the end of 2020, it said all food items including sandwiches, sides and desserts will be free from man-made colours, flavours and preservatives in the US and select European countries, including Germany and the UK. The advertisements have received a mixed response on social media. One Twitter user said, "I was going to get Burger King today for lunch. I am earnestly not now because this made it look disgusting." But another disagreed, saying, "What an amazing way to show your new product! Really smart and fearless. Things do rot naturally." McDonald's announced in 2018 that it was removing man-made colours, flavours and preservatives from seven of its burgers.

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1.What can we infer from Paragraph 2?

A The advertising campaign works mainly on the people’s health.

B The Whopper with preservatives will disappear in the near future.

C Burger King paid more attention to healthy food than other firms.

D European countries first started the campaign to remove preservatives.

解析：选B。推理判断题。根据文章第二段最后一句It plans to get rid of preservatives from the burger served in all of its restaurants this year.可知，该公司计划今年将所有餐厅供应的汉堡中的防腐剂去除，由此推断含防腐剂的巨无霸汉堡将在不久的将来会消失，故选B。

2.Which is NOT mentioned to be added in the food items before?

A Man-made colours.

B Man-made flavours.

C Man-made butter.

D Man-made preservatives.

解析：选C。细节理解题。根据文章第三段第一句By the end of 2020, it said all food items including sandwiches, sides and desserts will be free from man-made colours, flavours and preservatives in the US and select European countries, including Germany and the UK.可知，到2020年底，美国和部分欧洲国家(包括德国和英国)的所有食品都将不含人工色素、香料和防腐剂，也就是说之前是这些东西可以被添加到食品中的，文中未提及人造黄油，故选C。

3.The Burger King’s burger looks ________ in the new TV ads.

A fresh

B tasty

C terrible

D beautiful

解析：选C。细节理解题。根据文章第一段第一句Burger King is using a mouldy Whopper in its new advertising campaign for its signature burger.以及第三段第三句One Twitter user said, "I was going to get Burger King today for lunch. I am earnestly not now because this made it look disgusting."可知， 汉堡王在其新的广告活动中使用了一种发霉的巨无霸汉堡作为招牌汉堡，看上去“令人作呕”，看起来很糟糕，故选C。

4.What did the new TV ads about Burger King result in?

A The sales of Burger King dropped quickly.

B McDonald’s also did the same thing later that year.

C All the European countries supported the campaign.

D People had different opinions towards its new product.

解析：选D。推理判断题。根据文章第三段第二句The advertisements have received a mixed response on social media.可知，这些广告在社交媒体上得到了褒贬不一的回应，由此推断人们对汉堡王新推出的产品有着不同的看法，故选D。