This week sportswear maker adidas put a new wearable device into the market, which was co-developed with Interactive Health Technologies (IHT). Called the adidas ZONE for IHT Spirit, it is the first wrist-based wearable device developed specifically for physical education class use.
At present, IHT supports 1,500 teachers in 800 schools across the country and during the 2015 school year, 600,000 children were connected to the IHT Spirit System. With the help of the new wearable, IHT is on track to hit their 2016 target of interacting with one million students nationwide on a daily basis.
The ZONE is a wrist-worn, heart rate monitoring device that integrates into the existing IHT Spirit System—a cloud-based curriculum for physical education (PE). The system allows teachers to efficiently make a record of how each student performs in PE class, creating individualized workouts and goals for students based on their personal fitness levels. It is built to meet the needs of the teachers across the country, durable enough for many students to wear during PE classes.
Stacey Burr, general manager of adidas Digital Sports, said, “in working with IHT, we found a partner that shared our vision of inspiring the next generation to lead healthy lives by making sport and fitness a life-long pursuit. We are firm believers that healthy habits are easier to keep the earlier you start, so introducing tools and resources at the school-level offered the perfect place to lay such an important foundation.”
The device retails at $139, and is also available for schools to buy for students in PE through package pricing.
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